WSJ Media Mix en-us Copyright © Dow Jones & Company, Inc. All rights reserved. With lively analysis, timely insights and in-depth interviews, WSJ editors and reporters cover the fast-changing media and marketing business. https://megaphone.imgix.net/podcasts/c323357c-fb57-11e5-8b22-c3a730f31f95/image/media_mix-4_3000x3000.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress WSJ Media Mix no episodic The Wall Street Journal With lively analysis, timely insights and in-depth interviews, WSJ editors and reporters cover the fast-changing media and marketing business. With lively analysis, timely insights and in-depth interviews, WSJ editors and reporters cover the fast-changing media and marketing business.

]]> podcasts@dowjones.com Fox's Joe Marchese on Reinventing TV Ads The Wall Street Journal's Amol Sharma and Suzanne Vranica talk with Fox's head of ad sales, Joe Marchese, about marketers' perception of TV ads versus digital ads and how he hopes to change the equation. Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 May 2017 22:04:06 -0000 full The Wall Street Journal The Wall Street Journal's Amol Sharma and Suzanne Vranica talk with Fox's head of ad sales, Joe Marchese, about marketers' perception of TV ads versus digital ads and how he hopes to change the equation. The Wall Street Journal's Amol Sharma and Suzanne Vranica talk with Fox's head of ad sales, Joe Marchese, about marketers' perception of TV ads versus digital ads and how he hopes to change the equation. Learn more about your ad choices. Visit megaphone.fm/adchoices The Wall Street Journal's Amol Sharma and Suzanne Vranica talk with Fox's head of ad sales, Joe Marchese, about marketers' perception of TV ads versus digital ads and how he hopes to change the equation.

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]]> 1659 no AwesomenessTV President Talks NewFronts AwesomenessTV's Brett Bouttier joins the Wall Street Journal's Jack Marshall and Shalini Ramachandran to discuss digital content NewFronts, the evolution of online video networks and the future of TV. Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 01 May 2017 16:11:30 -0000 full The Wall Street Journal AwesomenessTV's Brett Bouttier joins the Wall Street Journal's Jack Marshall and Shalini Ramachandran to discuss digital content NewFronts, the evolution of online video networks and the future of TV. AwesomenessTV's Brett Bouttier joins the Wall Street Journal's Jack Marshall and Shalini Ramachandran to discuss digital content NewFronts, the evolution of online video networks and the future of TV. Learn more about your ad choices. Visit megaphone.fm/adchoices AwesomenessTV's Brett Bouttier joins the Wall Street Journal's Jack Marshall and Shalini Ramachandran to discuss digital content NewFronts, the evolution of online video networks and the future of TV.

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]]> 1334 no O'Reilly's Exit and Google's Blocker Wall Street Journal media editor Amol Sharma chats with reporter Joe Flint about Bill O'Reilly's exit from Fox News, while Jack Marshall weighs in on Google's ad blocking plans. Deputy media editor Sarah Rabil joins the roundtable. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 20 Apr 2017 20:47:36 -0000 full The Wall Street Journal Wall Street Journal media editor Amol Sharma chats with reporter Joe Flint about Bill O'Reilly's exit from Fox News, while Jack Marshall weighs in on Google's ad blocking plans. Deputy media editor Sarah Rabil joins the roundtable. Wall Street Journal media editor Amol Sharma chats with reporter Joe Flint about Bill O'Reilly's exit from Fox News, while Jack Marshall weighs in on Google's ad blocking plans. Deputy media editor Sarah Rabil joins the roundtable. Learn more about your ad choices. Visit megaphone.fm/adchoices Wall Street Journal media editor Amol Sharma chats with reporter Joe Flint about Bill O'Reilly's exit from Fox News, while Jack Marshall weighs in on Google's ad blocking plans. Deputy media editor Sarah Rabil joins the roundtable.

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]]> 1009 no Pepsi's Ad Controversy The Wall Street Journal's Suzanne Vranica, Jennifer Maloney, Sarah Rabil and Jack Marshall discuss Pepsi's decision to pull a new commercial that united liberals and conservatives in a backlash that swept across social media. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 05 Apr 2017 19:46:15 -0000 full The Wall Street Journal The Wall Street Journal's Suzanne Vranica, Jennifer Maloney, Sarah Rabil and Jack Marshall discuss Pepsi's decision to pull a new commercial that united liberals and conservatives in a backlash that swept across social media. The Wall Street Journal's Suzanne Vranica, Jennifer Maloney, Sarah Rabil and Jack Marshall discuss Pepsi's decision to pull a new commercial that united liberals and conservatives in a backlash that swept across social media. Learn more about your ad choices. Visit megaphone.fm/adchoices The Wall Street Journal's Suzanne Vranica, Jennifer Maloney, Sarah Rabil and Jack Marshall discuss Pepsi's decision to pull a new commercial that united liberals and conservatives in a backlash that swept across social media.

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]]> 1271 no Google's Ad Placement Controversy The Wall Street Journal's Suzanne Vranica, Jack Marshall and Amol Sharma discuss the mounting controversy over Google's placement of ads on objectionable content like sites promoting terrorism, as a host of brands pull back spending with the tech giant. Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 27 Mar 2017 18:51:52 -0000 full The Wall Street Journal The Wall Street Journal's Suzanne Vranica, Jack Marshall and Amol Sharma discuss the mounting controversy over Google's placement of ads on objectionable content like sites promoting terrorism, as a host of brands pull back spending with the tech giant. The Wall Street Journal's Suzanne Vranica, Jack Marshall and Amol Sharma discuss the mounting controversy over Google's placement of ads on objectionable content like sites promoting terrorism, as a host of brands pull back spending with the tech giant. Learn more about your ad choices. Visit megaphone.fm/adchoices The Wall Street Journal's Suzanne Vranica, Jack Marshall and Amol Sharma discuss the mounting controversy over Google's placement of ads on objectionable content like sites promoting terrorism, as a host of brands pull back spending with the tech giant.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1116 no Cable TV's Darwinian Moment Media editor Amol Sharma chats with reporter Shalini Ramachandran and deputy editor Sarah Rabil about the cable bundle's future and why small channels are dying off. Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Mar 2017 15:10:26 -0000 full The Wall Street Journal Media editor Amol Sharma chats with reporter Shalini Ramachandran and deputy editor Sarah Rabil about the cable bundle's future and why small channels are dying off. Media editor Amol Sharma chats with reporter Shalini Ramachandran and deputy editor Sarah Rabil about the cable bundle's future and why small channels are dying off. Learn more about your ad choices. Visit megaphone.fm/adchoices Media editor Amol Sharma chats with reporter Shalini Ramachandran and deputy editor Sarah Rabil about the cable bundle's future and why small channels are dying off.

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]]> 1280 no Google's YouTube Gets Into TV The Wall Street Journal's Mike Shields and Amol Sharma join Jack Marshall to discuss Google's new web-TV service YouTube TV, and what to expect from Snap Inc.'s upcoming IPO. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 01 Mar 2017 20:42:35 -0000 full The Wall Street Journal The Wall Street Journal's Mike Shields and Amol Sharma join Jack Marshall to discuss Google's new web-TV service YouTube TV, and what to expect from Snap Inc.'s upcoming IPO. The Wall Street Journal's Mike Shields and Amol Sharma join Jack Marshall to discuss Google's new web-TV service YouTube TV, and what to expect from Snap Inc.'s upcoming IPO. Learn more about your ad choices. Visit megaphone.fm/adchoices The Wall Street Journal's Mike Shields and Amol Sharma join Jack Marshall to discuss Google's new web-TV service YouTube TV, and what to expect from Snap Inc.'s upcoming IPO.

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]]> 1705 no Time Inc.'s Jen Wong Talks Digital Transformation Time Inc.'s chief operating officer discusses branded content, the rise of Snapchat and distributed media, and the company's bets on advertising technology. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 08 Feb 2017 04:01:19 -0000 full The Wall Street Journal Time Inc.'s chief operating officer discusses branded content, the rise of Snapchat and distributed media, and the company's bets on advertising technology. Time Inc.'s chief operating officer discusses branded content, the rise of Snapchat and distributed media, and the company's bets on advertising technology. Learn more about your ad choices. Visit megaphone.fm/adchoices Time Inc.'s chief operating officer discusses branded content, the rise of Snapchat and distributed media, and the company's bets on advertising technology.

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]]> 1793 no Super Bowl Ads: The Good, the Bad, and the Ugly Branding expert Allen Adamson joins the Wall Street Journal's Jack Marshall and Michael Shields to decode the best and worst ads from the 2017 Super Bowl. Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 06 Feb 2017 16:18:00 -0000 full The Wall Street Journal Branding expert Allen Adamson joins the Wall Street Journal's Jack Marshall and Michael Shields to decode the best and worst ads from the 2017 Super Bowl. Branding expert Allen Adamson joins the Wall Street Journal's Jack Marshall and Michael Shields to decode the best and worst ads from the 2017 Super Bowl. Learn more about your ad choices. Visit megaphone.fm/adchoices Branding expert Allen Adamson joins the Wall Street Journal's Jack Marshall and Michael Shields to decode the best and worst ads from the 2017 Super Bowl.

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]]> 1481 no Snapchat's Pre-IPO Ad Sales Offensive The Wall Street Journal's Suzanne Vranica and Jack Marshall join media editor Amol Sharma to discuss Snapchat's talks with big media buyers for ad spending commitments in the range of $100 million to $200 million, and marketers' desire for an alternative to Google and Facebook. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 25 Jan 2017 20:08:22 -0000 full The Wall Street Journal The Wall Street Journal's Suzanne Vranica and Jack Marshall join media editor Amol Sharma to discuss Snapchat's talks with big media buyers for ad spending commitments in the range of $100 million to $200 million, and marketers' desire for an alternative to Google and Facebook. The Wall Street Journal's Suzanne Vranica and Jack Marshall join media editor Amol Sharma to discuss Snapchat's talks with big media buyers for ad spending commitments in the range of $100 million to $200 million, and marketers' desire for an alternative to Google and Facebook. Learn more about your ad choices. Visit megaphone.fm/adchoices The Wall Street Journal's Suzanne Vranica and Jack Marshall join media editor Amol Sharma to discuss Snapchat's talks with big media buyers for ad spending commitments in the range of $100 million to $200 million, and marketers' desire for an alternative to Google and Facebook.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1103 no Investor Jeremy Liew on Digital Media's New Era Jeremy Liew of Lightspeed Venture Partners chats with WSJ media editor Amol Sharma and reporter Mike Shields about the future of ad-supported media, Facebook video, streaming TV and how he became Snapchat's first investor. Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 23 Jan 2017 10:01:00 -0000 full The Wall Street Journal Jeremy Liew of Lightspeed Venture Partners chats with WSJ media editor Amol Sharma and reporter Mike Shields about the future of ad-supported media, Facebook video, streaming TV and how he became Snapchat's first investor. Jeremy Liew of Lightspeed Venture Partners chats with WSJ media editor Amol Sharma and reporter Mike Shields about the future of ad-supported media, Facebook video, streaming TV and how he became Snapchat's first investor. Learn more about your ad choices. Visit megaphone.fm/adchoices Jeremy Liew of Lightspeed Venture Partners chats with WSJ media editor Amol Sharma and reporter Mike Shields about the future of ad-supported media, Facebook video, streaming TV and how he became Snapchat's first investor.

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]]> 1974 no Why Quartz Wants to Be a 'Big Niche' Publisher Jay Lauf, president and publisher of Quartz, talks about why the business publication is focused on ads over subscriptions, how it's betting on branded content and why it doesn't need an audience of 100 million to be successful. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 12 Jan 2017 04:01:17 -0000 full The Wall Street Journal Jay Lauf, president and publisher of Quartz, talks about why the business publication is focused on ads over subscriptions, how it's betting on branded content and why it doesn't need an audience of 100 million to be successful. Jay Lauf, president and publisher of Quartz, talks about why the business publication is focused on ads over subscriptions, how it's betting on branded content and why it doesn't need an audience of 100 million to be successful. Learn more about your ad choices. Visit megaphone.fm/adchoices Jay Lauf, president and publisher of Quartz, talks about why the business publication is focused on ads over subscriptions, how it's betting on branded content and why it doesn't need an audience of 100 million to be successful.

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]]> 1758 no How CNN Plans To Cover the Trump Administration Andrew Morse, executive vice president of editorial for CNN U.S. and general manager of CNN Digital, talks about the "fake news" phenomenon, how the network is investing in new digital properties and how it thinks about platforms like Facebook and Snapchat. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 04 Jan 2017 04:01:12 -0000 full The Wall Street Journal Andrew Morse, executive vice president of editorial for CNN U.S. and general manager of CNN Digital, talks about the "fake news" phenomenon, how the network is investing in new digital properties and how it thinks about platforms like Facebook and Snapchat. Andrew Morse, executive vice president of editorial for CNN U.S. and general manager of CNN Digital, talks about the "fake news" phenomenon, how the network is investing in new digital properties and how it thinks about platforms like Facebook and Snapchat. Learn more about your ad choices. Visit megaphone.fm/adchoices Andrew Morse, executive vice president of editorial for CNN U.S. and general manager of CNN Digital, talks about the "fake news" phenomenon, how the network is investing in new digital properties and how it thinks about platforms like Facebook and Snapchat.

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]]> 2324 no Breaking Down the Biggest Media Stories of 2016 Wall Street Journal advertising editor Suzanne Vranica joins Jack Marshall and Steven Perlberg to talk about ad agency transparency. Then, Jack and Steven discuss the biggest advertising and media stories of the year, from Facebook's power to "fake news" to Gawker's fall. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 28 Dec 2016 04:01:37 -0000 full The Wall Street Journal Wall Street Journal advertising editor Suzanne Vranica joins Jack Marshall and Steven Perlberg to talk about ad agency transparency. Then, Jack and Steven discuss the biggest advertising and media stories of the year, from Facebook's power to "fake news" to Gawker's fall. Wall Street Journal advertising editor Suzanne Vranica joins Jack Marshall and Steven Perlberg to talk about ad agency transparency. Then, Jack and Steven discuss the biggest advertising and media stories of the year, from Facebook's power to "fake news" to Gawker's fall. Learn more about your ad choices. Visit megaphone.fm/adchoices Wall Street Journal advertising editor Suzanne Vranica joins Jack Marshall and Steven Perlberg to talk about ad agency transparency. Then, Jack and Steven discuss the biggest advertising and media stories of the year, from Facebook's power to "fake news" to Gawker's fall.

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]]> 2229 no NPR CEO Bets on Podcasts NPR CEO Jarl Mohn talks about the future of the podcast industry, why terrestrial radio isn't dying and the role of public media in the news business. Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 20 Dec 2016 13:15:06 -0000 full The Wall Street Journal NPR CEO Jarl Mohn talks about the future of the podcast industry, why terrestrial radio isn't dying and the role of public media in the news business. NPR CEO Jarl Mohn talks about the future of the podcast industry, why terrestrial radio isn't dying and the role of public media in the news business. Learn more about your ad choices. Visit megaphone.fm/adchoices NPR CEO Jarl Mohn talks about the future of the podcast industry, why terrestrial radio isn't dying and the role of public media in the news business.

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]]> 2041 no Redstones Scrap All Plans for Viacom, CBS Merger The Wall Street Journal's Keach Hagey and Amol Sharma join Steve Perlberg to break down what's behind Viacom's latest move to drop all plans to merge with CBS. Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 13 Dec 2016 17:48:24 -0000 full The Wall Street Journal The Wall Street Journal's Keach Hagey and Amol Sharma join Steve Perlberg to break down what's behind Viacom's latest move to drop all plans to merge with CBS. The Wall Street Journal's Keach Hagey and Amol Sharma join Steve Perlberg to break down what's behind Viacom's latest move to drop all plans to merge with CBS. Learn more about your ad choices. Visit megaphone.fm/adchoices The Wall Street Journal's Keach Hagey and Amol Sharma join Steve Perlberg to break down what's behind Viacom's latest move to drop all plans to merge with CBS.

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]]> 1056 no Marketers Can Learn From Trump, Says Jason Stein Laundry Service CEO Jason Stein talks about how Donald Trump ran a better marketing campaign than most brands, how advertising and media are converging and why Snapchat poses an existential threat to Facebook. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 07 Dec 2016 04:01:22 -0000 full The Wall Street Journal Laundry Service CEO Jason Stein talks about how Donald Trump ran a better marketing campaign than most brands, how advertising and media are converging and why Snapchat poses an existential threat to Facebook. Laundry Service CEO Jason Stein talks about how Donald Trump ran a better marketing campaign than most brands, how advertising and media are converging and why Snapchat poses an existential threat to Facebook. Learn more about your ad choices. Visit megaphone.fm/adchoices Laundry Service CEO Jason Stein talks about how Donald Trump ran a better marketing campaign than most brands, how advertising and media are converging and why Snapchat poses an existential threat to Facebook.

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]]> 2117 no Bloomberg CEO Justin Smith Talks Fake News Problem Bloomberg Media CEO Justin Smith discusses Facebook's fake news problem during the election, why publishers have been ceding power to tech platforms and how Bloomberg is betting big on sponsored content. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 30 Nov 2016 04:00:00 -0000 full The Wall Street Journal Bloomberg Media CEO Justin Smith discusses Facebook's fake news problem during the election, why publishers have been ceding power to tech platforms and how Bloomberg is betting big on sponsored content. Bloomberg Media CEO Justin Smith discusses Facebook's fake news problem during the election, why publishers have been ceding power to tech platforms and how Bloomberg is betting big on sponsored content. Learn more about your ad choices. Visit megaphone.fm/adchoices Bloomberg Media CEO Justin Smith discusses Facebook's fake news problem during the election, why publishers have been ceding power to tech platforms and how Bloomberg is betting big on sponsored content.

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]]> 1824 no Tony Haile on Digital Media's Biggest Challenges Former Chartbeat CEO Tony Haile talks about the messy business of measuring digital media, how Facebook and Google have assumed the role of media companies in every way except creating content, and the vision for his new digital media startup Scroll. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 16 Nov 2016 13:01:47 -0000 full The Wall Street Journal Former Chartbeat CEO Tony Haile talks about the messy business of measuring digital media, how Facebook and Google have assumed the role of media companies in every way except creating content, and the vision for his new digital media startup Scroll. Former Chartbeat CEO Tony Haile talks about the messy business of measuring digital media, how Facebook and Google have assumed the role of media companies in every way except creating content, and the vision for his new digital media startup Scroll. Learn more about your ad choices. Visit megaphone.fm/adchoices Former Chartbeat CEO Tony Haile talks about the messy business of measuring digital media, how Facebook and Google have assumed the role of media companies in every way except creating content, and the vision for his new digital media startup Scroll.

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]]> 1945 no Banker Terry Kawaja Talks Ad Tech's Shakeout Media and advertising investment banker Terry Kawaja discusses how new buyers like AT&T and Verizon have entered into the M&A space, the growing dominance of Facebook and Google and why ad tech companies have had a rough time in the public markets. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 09 Nov 2016 04:01:36 -0000 full The Wall Street Journal Media and advertising investment banker Terry Kawaja discusses how new buyers like AT&T and Verizon have entered into the M&A space, the growing dominance of Facebook and Google and why ad tech companies have had a rough time in the public markets. Media and advertising investment banker Terry Kawaja discusses how new buyers like AT&T and Verizon have entered into the M&A space, the growing dominance of Facebook and Google and why ad tech companies have had a rough time in the public markets. Learn more about your ad choices. Visit megaphone.fm/adchoices Media and advertising investment banker Terry Kawaja discusses how new buyers like AT&T and Verizon have entered into the M&A space, the growing dominance of Facebook and Google and why ad tech companies have had a rough time in the public markets.

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